Privacy Policy
Privacy policy
Unless otherwise stated below, the provision of your personal data is neither required by law or contract nor necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it has no consequences. This only applies if no other information is provided in the following processing operations.
“Personal data” means any information relating to an identified or identifiable natural person.
Server log files
You can visit our websites without providing any personal information.
Every time you access our website, usage data is transmitted to us or our web hoster / IT service provider by your internet browser and stored in log data (so-called server log files). This stored data includes, for example, the name of the page accessed, the date and time of access, the IP address, the amount of data transferred and the requesting provider. The processing is carried out on the basis of Art. 6 Para. 1 lit. f DSGVO due to our overriding legitimate interest in ensuring the trouble-free operation of our website as well as for the improvement of our offer.
Your data will be transferred to Canada, among other countries. The EU Commission has issued an adequacy decision for data transfers to Canada.
Contact
Responsible
Contact us on request. The controller responsible for data processing is: Knitido Europe GmbH, Schönhauser Allee 51, 16515 Berlin Germany, [email protected]
Initiative contact of the customer by e-mail
If you initiate business contact with us by e-mail, we collect your personal data (name, e-mail address, message text) only to the extent provided by you. The data processing serves the purpose of processing and answering your contact request.
If the contact serves to carry out pre-contractual measures (e.g. advice in the case of interest in purchase, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 Para. 1 lit. b DSGVO.
If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in processing and responding to your request. In this case, you have the right to object at any time to this processing of personal data relating to you based on Art. 6 (1) (f) DSGVO for reasons arising from your particular situation.
We only use your e-mail address to process your enquiry. Your data will then be deleted in compliance with legal retention periods, unless you have consented to further processing and use.
Collection and processing when using the contact form
When using the contact form, we collect your personal data (name, e-mail address, message text) only to the extent provided by you. The data processing serves the purpose of contacting you.
If the contact serves to carry out pre-contractual measures (e.g. advice in the case of interest in purchase, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is carried out on the basis of Art. 6 Para. 1 lit. b DSGVO.
If the contact is made for other reasons, this data processing is carried out on the basis of Art. 6 para. 1 lit. f DSGVO from our overriding legitimate interest in processing and responding to your request. In this case, you have the right to object at any time to this processing of personal data relating to you based on Art. 6 (1) (f) DSGVO for reasons arising from your particular situation.
We only use your e-mail address to process your enquiry. Your data will then be deleted in compliance with legal retention periods, unless you have consented to further processing and use.
Customer account orders
Customer account
When opening a customer account, we collect your personal data to the extent specified there. The data processing serves the purpose of improving your shopping experience and simplifying order processing. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke your consent at any time by notifying us, without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation. Your customer account will then be deleted.
Collection, processing and forwarding of personal data for orders
When you place an order, we collect and process your personal data only insofar as this is necessary for the fulfilment and processing of your order and for dealing with your enquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide it will result in no contract being concluded. The processing is based on Art. 6 para. 1 lit. b DSGVO and is necessary for the fulfilment of a contract with you.
Your data is passed on, for example, to the shipping companies and dropshipping providers you have chosen, payment service providers, service providers for order processing and IT service providers. In all cases, we strictly observe the legal requirements. The scope of the data transfer is limited to a minimum.
Your data will be transferred to Canada, among other countries. The EU Commission has issued an adequacy decision for data transfers to Canada.
Advertising
Use of your personal data for the sending of postal advertising
We use your personal data (name, address), which we have received in the context of the sale of a product or service, to send you postal advertising, unless you have objected to this use. The provision of this data is necessary for the conclusion of the contract. Failure to provide this data will result in no contract being concluded.
The processing is based on Art. 6 para. 1 lit. f DSGVO due to our overriding legitimate interest in direct advertising. You can object to this use of your address data at any time by notifying us. The contact details for exercising the objection can be found in the imprint.
Use of the e-mail address for sending newsletters
We use your e-mail address independently of the contract processing exclusively for our own advertising purposes for newsletter dispatch, provided that you have expressly consented to this. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation. To do so, you can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the distribution list.
Your data will be passed on to a service provider for e-mail marketing within the framework of order processing. Your data will not be passed on to any other third parties.
Shipping service provider Merchandise management
Forwarding of the e-mail address to shipping companies for information about the shipping status
We pass on your e-mail address to the transport company as part of the contract processing, provided you have expressly agreed to this in the ordering process. The purpose of the transfer is to inform you by e-mail about the shipping status. The processing is based on Art. 6 para. 1 lit. a DSGVO with your consent. You can revoke the consent at any time by notifying us or the transport company, without affecting the legality of the processing carried out on the basis of the consent until the revocation.
Use of an external enterprise resource planning system
We use a merchandise management system for contract processing as part of order processing. For this purpose, your personal data collected as part of the order will be transmitted to
plentysystems AG, Bürgermeister-Brunner-Straße 15, 34117 Kassel
.
Payment service provider Credit report
Use PayPal
All PayPal transactions are subject to the PayPal privacy policy. You can find this at https://www.paypal.com/de/webapps/mpp/ua/privacy-full
Using PayPal Express
We use the PayPal Express payment service of PayPal (Europe) S.à.r.l. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg; “PayPal”) on our website. The data processing serves the purpose of being able to offer you payment via the PayPal Express payment service.
To integrate this payment service, it is necessary for PayPal to collect, store and analyze data (e.g. IP address, device type, operating system, browser type, location of your device) when you call up the website. Cookies may also be used for this purpose. The cookies enable the recognition of your browser.
The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.
With the selection and use of PayPal Express, the data required for payment processing will be transmitted to PayPal in order to fulfill the contract with you with the selected payment method. This processing is based on Art. 6 para. 1 lit. b DSGVO.
For more information on data processing when using the PayPal Express payment service, please refer to the associated privacy policy at https://www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE#Updated_PS.
Using PayPal Check-Out
We use the PayPal Check-Out payment service of PayPal (Europe) S.à.r.l. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg; “PayPal”) on our website. The data processing serves the purpose of being able to offer you payment via the payment service. With the selection and use of payment via PayPal, credit card via PayPal, direct debit via PayPal or “Pay Later” via PayPal, the data required for payment processing is transmitted to PayPal in order to be able to fulfill the contract with you with the selected payment method. This processing is based on Art. 6 para. 1 lit. b DSGVO.
Credit card via PayPal, Direct debit via PayPal & “Pay later” via PayPal
For individual payment methods such as credit card via PayPal, direct debit via PayPal or “Pay Later” via PayPal, PayPal reserves the right to obtain credit information based on mathematical-statistical methods using credit agencies, if necessary. For this purpose, PayPal transmits the personal data required for a credit check to a credit agency and uses the information received about the statistical probability of a payment default for a weighed decision on the establishment, implementation or termination of the contractual relationship. The credit information may include probability values (score values), which are calculated on the basis of scientifically recognized mathematical-statistical methods and in the calculation of which, among other things, address data are included. Your interests worthy of protection are taken into account in accordance with the statutory provisions. The data processing serves the purpose of credit assessment for a contract initiation. The processing is carried out on the basis of Art. 6 (1) lit. f DSGVO from our overriding legitimate interest in protecting against payment default when PayPal makes advance payments.
You have the right to object at any time to this processing of your personal data based on Art. 6 (1) lit. f DSGVO for reasons arising from your particular situation by notifying PayPal. The provision of the data is necessary for the conclusion of the contract with the payment method requested by you. Failure to provide the data will result in the contract not being concluded with the payment method you have selected.
Third-party supplier
When paying via the payment method of a third-party provider, the data required for payment processing is transmitted to PayPal. This processing takes place on the basis of Art. 6 para. 1 lit. b GDPR. To process this payment method, the data may then be forwarded by PayPal to the respective provider. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR. Local third-party providers may be, for example:
– Sofort (SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany)
– giropay (Paydirekt GmbH, Stephanstr. 14-16, 60313 Frankfurt am Main, Germany)
Purchase on account via PayPal
When paying via the payment method purchase on account, the data required for payment processing are first transmitted to PayPal. For the execution of this payment method, the data will then be transmitted by PayPal to Ratepay GmbH (Franklinstraße 28-29, 10587 Berlin; “Ratepay”) in order to fulfill the contract with you with the selected payment method. This processing is based on Art. 6 para. 1 lit. b DSGVO. If necessary, Ratepay carries out a credit check on the basis of mathematical-statistical procedures (probability or score values) using credit agencies according to the procedure already described above. The data processing serves the purpose of credit assessment for a contract initiation. The processing is carried out on the basis of Art. 6 (1) lit. f DSGVO from our overriding legitimate interest in protecting against payment default when Ratepay makes advance payments. For more information on data protection and which credit agencies Ratpay uses, please visit https://www.ratepay.com/legal-payment-dataprivacy/ and https://www.ratepay.com/legal-payment-creditagencies/.
For more information on data processing when using PayPal, please refer to the associated privacy policy at https://www.paypal.com/de/webapps/mpp/ua/privacy-full.
Use of Amazon Payments
We use the Amazon Payments payment service of Amazon Payments Europe s.c.a. (38 avenue John F. Kennedy, L-1855 Luxembourg; “Amazon Payments”) on our website.
The data processing serves the purpose of being able to offer you payment via the payment service Amazon Payments.
To integrate this payment service, it is necessary that Amazon Payments collects, stores and analyzes data (e.g. IP address, device type, operating system, browser type, location of your device) when you call up the website. Cookies may also be used for this purpose. The cookies enable the recognition of your browser.
The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.
With the selection and use of “Amazon Payments”, the data required for payment processing is transmitted to Amazon Payments in order to be able to fulfill the contract with you with the selected payment method.
This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.
For more information on data processing when using the Amazon Payments payment service, please refer to the associated privacy policy at: https://pay.amazon.com/de/help/201212490
Use of personal data when selecting Klarna payment options
In order to be able to offer you the payment options of Klarna, we will transmit personal data, such as contact data and order data, to Klarna. This allows Klarna to assess whether you can use the payment options offered via Klarna and to adapt the payment options to your needs. For general information about Klarna, please visit: https://www.klarna.com/de/. Your personal information will be treated by Klarna in accordance with applicable data protection laws and as set out in Klarna’s privacy policy at: https: //cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy.
Cookies
Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user’s computer system. When a user calls up a website, a cookie may be stored on the user’s operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is called up again.
Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting the appropriate technical settings in your internet browser, you can be notified before cookies are set and decide individually on their acceptance as well as prevent the storage of cookies and transmission of the data they contain. Cookies that have already been stored can be deleted at any time. However, we would like to point out that you may then not be able to use all the functions of this website to their full extent.
You can find out how to manage (including disabling) cookies in the main browsers by following the links below:
Chrome: https://support.google.com/accounts/answer/61416?hl=de
Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen
Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac
Technically necessary cookies
Unless otherwise stated in the data protection declaration below, we only use these technically necessary cookies for the purpose of making our offer more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognise your browser even after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognised even after a page change.
The use of cookies or comparable technologies takes place on the basis of § 25 para. 2 TTDSG. The processing of your personal data is carried out on the basis of Art. 6 para. 1 lit. f DSGVO due to our overriding legitimate interest in ensuring the optimal functionality of the website as well as a user-friendly and effective design of our offer.
You have the right to object to the processing of your personal data at any time on grounds relating to your particular situation.
Use of GDPR Legal Cookie
We use the GDPR Legal Cookie consent management tool from beeclever GmbH (Universitätsstraße 3, 56070 Koblenz a. Rh.; “beeclever”) on our website. The tool allows you to give consent to data processing via the website, in particular the setting of cookies, as well as to exercise your right of revocation for consent already given.
Data processing serves the purpose of obtaining and documenting required consent for data processing and thus complying with legal obligations. Cookies may be used for this purpose. Among other things, the following information may be collected and transmitted to beeclever: anonymized IP address, date and time of consent, URL from which the consent was sent, anonymous, random, encrypted key, consent status. This data is not passed on to other third parties.
The data processing is carried out for the fulfillment of a legal obligation on the basis of Art. 6 para. 1 lit. c DSGVO.
For more information about beeclever’s terms of use and privacy policy, please visit: https://gdpr-legal-cookie.com/pages/terms-conditions and https://gdpr-legal-cookie.com/pages/datenschutzerklarung.
Analysis advertising tracking affiliate
Use of Matomo
We use the analysis tool Matomo of InnoCraft Ltd. (150 Willis St, 6011 Wellington, New Zealand; “Matomo”) on our website.
Data processing serves the purpose of analyzing this website and its visitors. Cookies may be used for this purpose, which enable the recognition of the Internet browser. In the process, the following information may be collected, among others: IP address, information about the browser you are using and about the device (device) you are using, files you have clicked on or downloaded, clicks on links to third-party websites, referrer URL (website from which you accessed our website), URL of our website, number of visits, time of your first visit, date and time of visit, time zone, location data. From this data, usage profiles can be created under a pseudonym. The data collected using Matomo technologies will not be used to personally identify the visitor to this website without the separately granted consent of the person concerned and will not be merged with personal data about the bearer of the pseudonym.
Your data will be transferred to a third country outside the European Union for which an adequacy decision of the EU Commission is available.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.
Use of the Facebook Pixel
We use the remarketing function “Custom Audiences” of Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland “Facebook”) on our website.
Meta Platforms Ireland and we are jointly responsible for the collection of your data and the transmission of this data to Facebook when the service is integrated. This is based on an agreement between us and Meta Platforms Ireland on the joint processing of personal data, which defines the respective responsibilities. The agreement can be accessed at https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible in particular for fulfilling the information obligations pursuant to Articles 13, 14 of the GDPR, for complying with the security requirements of Article 32 of the GDPR with regard to the correct technical implementation and configuration of the service, and for complying with the obligations pursuant to Articles 33, 34 of the GDPR to the extent that a personal data breach affects our obligations under the joint processing agreement. Meta Platforms Ireland has the responsibility to enable data subject rights under Art. 15 – 20 GDPR, to comply with the security requirements of Art. 32 GDPR with respect to the security of the Service, and to comply with the obligations under Art. 33, 34 GDPR insofar as a personal data breach affects Meta Platforms Ireland’s obligations under the Joint Processing Agreement.
The application serves the purpose of targeting visitors to the website with interest-based advertising on the Facebook social network. For this purpose, the remarketing tag of Facebook has been implemented on the website. Via this tag, a direct connection to the Facebook servers is established when visiting the website. This transmits to the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. When you visit the Facebook social network, you will then be shown personalized, interest-related Facebook ads. Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer is based, among other things, on standard contractual clauses as appropriate safeguards for the protection of personal data, viewable at: https://www.facebook.com/legal/EU_data_transfer_addendum.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.
For more information about the collection and use of data by Facebook, about your rights in this regard and options for protecting your privacy, please refer to Facebook’s privacy policy at https://www.facebook.com/about/privacy/.
Use of Google Ads conversion tracking
We use the online advertising program “Google Ads” on our website and in this context conversion tracking (visit action evaluation). Google Conversion Tracking is an analysis service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; Google).
When you click on an ad placed by Google, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page. Each Google Ads customer receives a different cookie. Thus, there is no way that cookies can be tracked across Ads customers’ websites.
The information obtained with the help of the conversion cookie serves the purpose of creating conversion statistics. Here, we learn the total number of users who clicked on one of our ads and were redirected to a page tagged with a conversion tracking tag. However, we do not receive any information with which users can be personally identified.
Your data may be transmitted to the servers of Google LLC in the USA. There is no adequacy decision of the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks and https://business.safety.google/adscontrollerterms/.
The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent up to the revocation.
You can find more information and Google’s privacy policy at: https://www.google.de/policies/privacy/
Use of the remarketing or “similar target groups” function of Google Inc.
We use the remarketing or “similar target groups” function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website.
The application serves the purpose of analyzing visitor behavior and interests. Google uses cookies to perform the analysis of website usage, which forms the basis for the creation of interest-based advertisements. The cookies are used to record visits to the website and anonymized data on website usage. No personal data of the website visitors is stored. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account previously accessed product and information areas.
Your data may be transmitted to Google LLC servers in the USA. There is no adequacy decision of the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.
You can find more information on Google Remarketing and the associated privacy policy at: https://www.google.com/privacy/ads/
Use of Microsoft Advertising
We use Microsoft Advertising from Microsoft Corporation (Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA; “Microsoft”) on our website.
The data processing serves marketing and advertising purposes and the purpose of measuring the success of the advertising measures (conversion tracking). We learn the total number of users who clicked on one of our ads and were redirected to a page tagged with a conversion tracking tag. However, this does not allow us to personally identify these users. Microsoft Advertising uses technologies such as cookies and tracking pixels that enable analysis of your use of the website. When you click on an ad placed by Microsoft Advertising, a cookie for conversion tracking is placed on your computer. This cookie has a limited validity and is not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Microsoft and we can recognize that you clicked on the ad and were redirected to that page. In doing so, the following information may be collected, among other things: IP address, identifiers assigned by Microsoft (identifiers), information about the browser you are using and the device you are using, referrer URL (web page from which you accessed our website), URL of our website.
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.
You can find more information about data protection and the cookies used by Microsoft Bing here.
Use of customer recovery via uptain
We use the uptain plugin of the provider uptain GmbH, (Obergrünewalder Str. 8 a, 42103 Wuppertal; “uptain”) on our website. The data processing serves the purpose of analyzing this website and your visitors as well as for marketing and advertising purposes and to improve the customer approach (e.g. through a dialog box). For this purpose, uptain will use the information obtained on behalf of the operator of this website for the purpose of evaluating your use of the website and compiling reports on website activity.
Uptain uses technologies such as cookies. The following information, among others, may be collected: IP address, date and time of page view, mouse movement and click path, cursor movement, dwell time, pages visited.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 sentence 1 TTDSG i.V.m. Art. 6 para. 1 lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
You can find more information on data protection at uptain at: https://uptain.de/datenschutz/
Use of the ADCELL Partner Program
We use the partner program “ADCELL” of Firstlead GmbH (Rosenfelder Str. 15-16, 10315 Berlin; “ADCELL”).
ADCELL and we are jointly responsible for the collection of your data that takes place when the service is integrated and the transmission of this data to ADCELL. The basis for this is an agreement between us and ADCELL on the joint processing of personal data. The agreement can be accessed at https://www.adcell.de/datenverarbeitung. According to this agreement, we and ADCELL are equally responsible for fulfilling the obligations under the GDPR, in particular for fulfilling the information obligations under Articles 13, 14 GDPR and for granting the data subject rights under Articles 15 – 21 GDPR.
If you click on an ad provided with an affiliate link, ADCELL will place a cookie for conversion tracking on your computer. The cookies serve the purpose of correct billing within the partner program by recording the success of an advertising medium. Through the cookies, it is recognized that you have clicked on the ad and the origin of the order with the advertiser can be traced. ADCELL also uses so-called tracking pixels. These allow information such as visitor traffic on the pages to be evaluated.
The information generated by cookies and tracking pixels about the use of this website (including the IP address) and delivery of advertising formats are transmitted to a server of ADCELL and stored there. Among other things, ADCELL can recognize that the partner link on this website has been clicked. ADCELL may pass on this (anonymized) information to contractual partners under certain circumstances, but data such as the IP address will not be merged with other stored data.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 sentence 1 TTDSG i.V.m. Art. 6 para. 1 lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
Plug-ins and miscellaneous
Using Google Tag Manager
We use the Google Tag Manager of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website.
This application manages JavaScript tags and HTML tags that are used to implement tracking and analysis tools in particular. The data processing serves the purpose of demand-oriented design and optimization of our website.
The Google Tag Manager itself neither stores cookies nor does it process personal data. However, it enables the triggering of other tags that can collect and process personal data.
You can find more information on terms of use and data protection here.
Use of social plug-ins
We use plug-ins of social networks on our website. The integration of social plug-ins and the data processing that takes place serves the purpose of optimizing advertising for our products.
When integrating social plug-ins, a link is established between your computer and the servers of the social network provider and the plug-in is displayed on the page by notifying your browser, provided you have expressly consented to this. In this process, both your IP address and the information about which of our pages you have visited are transmitted to the provider servers. This applies regardless of whether you are registered or logged in to the social network. Transmission also takes place for non-registered or non-logged-in users. If you are connected to one or more of your social network accounts at the same time, the collected information can also be assigned to your corresponding profiles. When using the plug-in functions (e.g. by pressing the button), this information is also assigned to your user account. You can prevent this assignment by logging out of your social media accounts before visiting our website and activating the buttons.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.
The social networks named below are integrated into our website by means of social plug-ins. For more information on the scope and purpose of the collection and use of the data, as well as your rights in this regard and options for protecting your privacy, please refer to the linked data protection notices of the providers.
Facebook of Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland)
Meta Platforms Ireland and we are jointly responsible for the collection of your data and the transmission of this data to Facebook when the service is integrated. This is based on an agreement between us and Meta Platforms Ireland on the joint processing of personal data, which defines the respective responsibilities. The agreement can be accessed at https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible in particular for fulfilling the information obligations pursuant to Articles 13, 14 of the GDPR, for complying with the security requirements of Article 32 of the GDPR with regard to the correct technical implementation and configuration of the service, and for complying with the obligations pursuant to Articles 33, 34 of the GDPR to the extent that a personal data breach affects our obligations under the joint processing agreement. Meta Platforms Ireland has the responsibility to enable data subject rights under Art. 15 – 20 GDPR, to comply with the security requirements of Art. 32 GDPR with respect to the security of the Service, and to comply with the obligations under Art. 33, 34 GDPR to the extent that a personal data breach affects Meta Platforms Ireland’s obligations under the Joint Processing Agreement.
Your data may be transferred to the USA. No adequacy decision of the EU Commission is available for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, viewable at: https://www.facebook.com/legal/EU_data_transfer_addendum.
For more information about the collection and use of data by Facebook, about your rights in this regard and options for protecting your privacy, please refer to Facebook’s privacy policy at https://www.facebook.com/about/privacy/.
Use of Google reCAPTCHA
We use the reCAPTCHA service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website. The query serves the purpose of distinguishing the input by a human or by automated, machine processing. For this purpose, your input is transmitted to Google and further used there. In addition, the IP address and, if applicable, other data required by Google for the reCAPTCHA service are transmitted to Google. This data is processed by Google within the European Union and may also be transmitted to servers of Google LLC in the USA. There is no adequacy decision of the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.
You can find more information on Google reCAPTCHA and the associated data protection declaration at: https://www.google.com/recaptcha/intro/android.html and https://www.google.com/privacy.
Use of Google invisible reCAPTCHA
We use the invisible reCAPTCHA service of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “Google”) on our website.
This is for the purpose of distinguishing input by a human or by automated, machine processing. In the background, Google collects and analyzes usage data that is used by Invisible reCaptcha to distinguish regular users from bots. For this purpose, your input is transmitted to Google and further used there. In addition, the IP address and, if applicable, other data required by Google for the Invisible reCAPTCHA service are transmitted to Google.
This data is processed by Google within the European Union and, if applicable, also in the USA. No adequacy decision of the EU Commission is available for the USA. The data transfer is based, among other things, on standard contractual clauses as appropriate safeguards for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.
You can find more information about Google reCAPTCHA and the associated privacy policy at: https://www.google.com/recaptcha/intro/android.html and https://www.google.com/privacy.
Use of Cloudflare
We use the Cloudflare CDN content delivery network of Cloudflare Inc. (101 Townsend St, San Francisco, CA 94107, USA; “Cloudflare”) on our website. This is a supra-regional network of servers in various data centres to which our web server connects and via which certain content on our website is delivered.
The data processing serves the purpose of optimising the loading times of our website and thus making our offer more user-friendly.
The following information, among others, may be collected: IP address, system configuration information, information about traffic to and from customer websites (so-called server log files).
Your data may be transferred to the USA. There is no adequacy decision of the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, viewable at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.
For more information about privacy when using Cloudflare, please visit https://www.cloudflare.com/de-de/privacypolicy/.
Using Cloudfront
We use the Cloudfront CDN content delivery network of Amazon Web Services EMEA SARL (38 avenue John F. Kennedy, L-1855, Luxembourg; “Cloudfront”) on our website.
This is a supra-regional network of servers in various data centres to which our web server connects and via which certain contents of our website are delivered.
The data processing serves the purpose of optimising the loading times of our website and thus making our offer more user-friendly.
The following information, among others, may be collected: IP address, system configuration information, information about traffic to and from customer websites (so-called server log files).
Your data may be transferred to the USA. There is no EU Commission adequacy decision for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, which can be viewed at: https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.
For more information on data protection when using Cloudfront, please visit https://docs.aws.amazon.com/de_de/AmazonCloudFront/latest/DeveloperGuide/data-protection-summary.html and https://d1.awsstatic.com/legal/aws-gdpr/AWS_GDPR_DPA.pdf.
Use of GoogleMaps
We use the GoogleMaps embedding feature of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland, “Google”) on our website.
The function enables the visual display of geographical information and interactive maps. In the process, Google also collects, processes and uses data from visitors to the websites when they call up the pages in which GoogleMaps maps are integrated.
Your data may also be transferred to the USA. There is no adequacy decision of the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, available at: https://policies.google.com/privacy/frameworks.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 sentence 1 TTDSG i.V.m. Art. 6 para. 1 lit. a GDPR. The processing of your personal data takes place with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.
You can find more information on the collection and use of data by Google in Google’s privacy policy at https://www.google.com/privacypolicy.html. There you also have the option of changing your settings in the data protection center so that you can manage and protect your data processed by Google.
YouTube use
We use the YouTube video embedding feature of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; “YouTube”) on our website.YouTube is a company affiliated with Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; “Google”).
The function displays videos stored on YouTube in an iFrame on the website. The option “Extended data protection mode” is activated. This means that YouTube does not store any information about visitors to the website. Only when you watch a video is information about it transmitted to YouTube and stored there. Your data may be transmitted to the USA. There is no adequacy decision of the EU Commission for the USA. The data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, viewable at: https://policies.google.com/privacy/frameworks.
The use of cookies or comparable technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TTDSG in conjunction with. Art. 6 para. 1 lit. a DSGVO. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You can revoke your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation.
For more information about the collection and use of data by YouTube and Google, about your rights in this regard and options for protecting your privacy, please refer to YouTube’s privacy policy at https://www.youtube.com/t/privacy.
Data subject rights and storage period
Duration of storage
After the contract has been fully processed, the data will initially be stored for the duration of the warranty period, thereafter taking into account statutory, in particular tax and commercial law retention periods and then deleted after expiry of the period, unless you have consented to further processing and use.
Rights of the data subject
If the legal requirements are met, you have the following rights according to Art. 15 to 20 DSGVO: the right to information, to correction, to deletion, to restriction of processing, to data portability.
In addition, according to Art. 21 (1) DSGVO, you have the right to object to processing based on Art. 6 (1) f DSGVO and to processing for the purpose of direct marketing.
Right of complaint to the supervisory authority
In accordance with Art. 77 DSGVO, you have the right to lodge a complaint with the supervisory authority if you believe that the processing of your personal data is not lawful.
Right of objection
If the personal data processing listed here is based on our legitimate interest pursuant to Art. 6 (1) lit. f DSGVO, you have the right to object to this processing with effect for the future at any time for reasons arising from your particular situation.
After the objection has been made, the processing of the data concerned will be terminated unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the purpose of asserting, exercising or defending legal claims.
If personal data is processed for direct marketing purposes, you can object to this processing at any time by notifying us. After the objection has been made, we will stop processing the data concerned for the purpose of direct marketing.
last update: 01.03.2023